by Pat Schober | Dec 16, 2025 | Content Marketing, Marketing
Article Summary: AI has made SEO best practices more important than ever, and companies that ignore their websites over the next year will continue to see their online performance plummet. To continue to see strong business results through SEO in 2026, companies...
by Pat Schober | Dec 2, 2024 | Content Marketing, Marketing, Social Media Marketing
As we gear up for 2025, marketers and business owners face an unpredictable and rapidly evolving landscape. From legal challenges at Google to the rise of AI and shifting social media dynamics, the rules of engagement are changing. That’s why we recently held a...
by Pat Schober | Aug 27, 2024 | Marketing
Digital marketing is in crisis. Big time. Everywhere I look, I see warning signs for companies trying to stretch every single marketing dollar: Google is at risk of being torn apart, which could devastate website search performance and ad traffic for...
by Pat Schober | Apr 17, 2024 | Content Marketing
Backlinks. They’re the often ignored final step of any great SEO strategy, but so many companies (and even agencies) ignore them for one simple reason: They’re tough. Acquiring meaningful, high-quality backlinks is a tedious, thankless job that often feels more...
by Pat Schober | Mar 29, 2024 | Content Marketing
The digital marketing landscape has never been more challenging for marketers. With an incredibly low cost of entry, countless techniques to try, and endless strategies for measuring success, digital marketing has exploded in popularity—and everyone is competing...
