by Pat Schober | Sep 29, 2021 | Marketing
I can happily say I recently published my first book! The Strategic Marketer: Effective, Low-Cost, And Practical Marketing Strategies from the Agency Trenches officially launched on the Poetica Marketing website on September 24, 2021. (Get your copy here!) It was the...
by Pat Schober | Aug 23, 2021 | Marketing
The following is an excerpt from The Strategic Marketer: Effective, Low-Cost, and Practical Marketing Strategies From the Agency Trenches, the upcoming book by Patrick Schober, the founder of Poetica Marketing. This excerpt has been modified from its original format....
by Pat Schober | Feb 9, 2021 | Marketing
I’m not much of a football fan. Sure, watching top-tier athletes is exciting, but the pace of football is simply too slow for my enjoyment. I’d much rather watch basketball. Despite my lack of enthusiasm for the sport, I do have a soft spot for the Super Bowl. In...
