Marketing & Branding Audit v2 - Poetica Marketing

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the 2-minute marketing & branding audit

discover how to accelerate your organization's growth

here's your chance to grow faster than ever

Take two minutes to fill out this form, and we'll automatically generate recommendations on how to earn, nurture, and convert more leads into brand loyalists.

Free Marketing Audit

Answer 10 quick questions to get personalized marketing recommendations from Poetica.

Question 1 of 10

1. How confident are you that your website is converting visitors into leads?

I know it’s not. I don’t think it is. It’s doing OK. It’s doing a great job.

2. How important are SEO and GEO to your online success?

Important — and we’re not doing a good job. Important — and we could be better. Not sure. Important — and we’re doing great.

3. Are you staying in front of site visitors after they leave?

No — and I wouldn’t know how to begin. No — we don’t have anything set up. Somewhat. Yes — we’re using ads and emails.

4. How often do you publish helpful content?

Rarely or never. A few times per year. Monthly. Weekly or more.

5. Do you have a clear marketing strategy?

Not really. Sort of, but it’s not documented. Yes, but it needs refinement. Yes, and we follow it consistently.

6. How consistent is your social media presence?

We barely post. We post inconsistently. We post, but without much strategy. We’re consistent and strategic.

7. Do you have lead magnets like guides, eBooks, or white papers?

No. We’ve talked about it, but haven’t made one. We have one, but it’s outdated. Yes, and it works well.

8. Do you regularly email your audience?

No. Not consistently. Yes, but it could be stronger. Yes, consistently.

9. Does your brand look professional across your website, social, and print materials?

No. It’s inconsistent. Mostly, but it could be polished. Yes, it’s strong.

10. How confident are you that your marketing is producing measurable results?

Not confident. Somewhat confident. Mostly confident. Very confident.

Poetica Marketing is a boutique marketing agency and events company founded in 2018 and based in Pittsburgh, PA.

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Patrick Schober, Founder & Creative Director

Phone patrick@poeticamarketing.com 

Email (412) 522-0647