"Poetica Marketing has generated the exposure and resources we need to reach a niche demographic throughout the year so that we can be extra profitable during and beyond our busy season."
-John Guerrini, Owner
Contact us today!
Send us an email describing what you need, and we'll respond to you within 24 hours to discuss the services we can provide!
What Motivates Us
Passion. Results. Metrics. They're the driving forces behind everything we do. Nothing is done without strategy, and no strategy is crafted without goals.
Industries We Support
We run the gamut. Past clients have included:
personal injury law
female health research
industrial fluid systems
IT security technology
Where We Excel
We love content inside and out. We use it to create original, thoroughly-researched blogs, email newsletters, web content, ebooks, white papers,
The Poetica Marketing Strategy
Welcome to Poetica Marketing
Our content starts with a conversation to learn what makes your brand tick. From there, we immerse ourselves in your branding guidelines and voice—or help you develop these resources if you don't already have them.
Next is our keyword research, where we determine best opportunities for our clients to rank in a busy online marketplace.
Once we've determined the content we'll focus on, we create detailed editorial calendars to always stay ahead of schedule.
Finally, we write reader-focused content that's designed to drive action on the page, whether that's to make a purchase, subscribe to your email, or visit another page on your website!
It's effective content strategy, plain and simple.